Ajay Kulkarni, the Co-founder of The Go-To Guy!, recently visited Symbiosis Hyderabad Campus to give a guest lecture on “Opportunities in Marketing” as a visiting industry expert. As our #MarketingEvangelist, he was delighted to find such a curious and enthusiastic audience of young minds.

In his own words, Ajay shared that the session was “one of the most enjoyable experiences” he has had speaking to younger marketing enthusiasts. “It was clear from the beginning that these students were eager to learn and were excited about the possibilities that a career in marketing could offer them,” he said.

Ajay was impressed by the level of engagement that the students showed, asking interesting questions and being genuinely interested in learning more. Although he wasn’t surprised, he was delighted to see so many talented and ambitious students aiming for different careers in marketing.

A Story of Passion

Ajay has always been passionate about marketing. When, at first, his passion for marketing made him quit his very successful career as an engineer, he left no stone unturned in his pursuit for marketing excellence.

He was responsible for marketing successes of many brands across countries. One of his most successful performance marketing strategies boosted a product to a whopping 186 countries even with a limited campaign in only 12 countries, growing its revenue from thousands in a month to lakhs in a day, all within just 3 years.

At the guest lecture, Ajay also shared his personal experiences and insights from his years in the industry, discussing the various career paths that are available in marketing. He emphasized the importance of staying up-to-date with the latest trends and technologies.

According to him, flexibility and adaptability are essential qualities for a marketer to adopt and possess. The marketing landscape is continuously evolving, and it’s essential to be able to adapt to these changes quickly. Marketers need to stay ahead of the curve, whether it’s a new social media platform, a new algorithm update, or a new trend in consumer behavior.

A Beacon of Potential at Symbiosis

During the interactive session, Ajay covered various topics related to marketing, including digital marketing, branding, and market research. He was particularly impressed by the level of knowledge that some of the students had on these subjects. It was evident that they had done their homework and were eager to learn more.

Overall, Ajay found the visit to Symbiosis Hyderabad to be a fantastic experience. He was inspired by the level of passion and interest shown by the students in marketing and left feeling energized and excited about the future of the industry.

As a marketing veteran, Ajay finds it a pleasure to interact with curious young minds. He hopes that he was able to provide some valuable insights and inspiration to the students at Symbiosis Hyderabad. He looks forward to hearing about their future successes in the world of marketing and seeing the impact that they will make on the industry in the years to come.