“In order to be irreplaceable, one must always be different”- said Coco Chanel, the founder of luxury fashion brand Chanel. • The…
When we talk about brands that are well defined and brands that are well understood, we are talking about two different kinds…
“If you know the enemy and know yourself, you need not fear the result of a hundred battles” wrote Sun Tzu in…
The traditional means of marketing has given way to the new age, modern, socially viable means of marketing for the consumers of…
You have built a great App. What next? How do you get noticed? Its no secret that the App market place…
When was the last time you checked your mobile? I am sure the answer is just a few mins back, if not…