Keyword Planner assists companies in conducting keyword research for their Search campaigns. Individuals may use this free tool to find new keywords relevant to the business and check the estimated search volume and cost to promote them. Keyword Planner also gives businesses another option for creating Search campaigns based on in-depth targeted keywords.
Benefits Of Keyword Planner
- Find new keywords: Get recommendations for business commodities, operations, or websites.
- Check the monthly searches: View predictions for the number of monthly searches for a term.
- Determine the cost: View the estimated cost for one ad to appear on keyword searches.
- Organize your keywords: Examine how the keywords fit into several brand-related categories.
- Develop new campaigns: Create new campaigns based on your keyword plan and extensive keyword research.
Keyword Planner tool
The Google Ads Keyword Planner tool is an excellent source for creating powerful keyword lists and kicking off the Performance per click campaign. Google Ads’ free tools for developing keyword suggestions and price predictions will assist businesses in structuring a marketing approach. Individuals may search for keyword and ad group ideas, evaluate how a set of keywords potentially behave and even merge keyword lists to generate fresh ones with the Google Ads Keyword Tool. It can also assist businesses in selecting competitive pricing and budget control for their marketing.
Options Which Keyword Planner Can Give
- Look for new keywords: This allows you to create fresh ideas by typing in a term, webpage, or category.
- Multiple keyword listings: Manages to combine two independent lists into which you’ll enter new keyword combinations.
- Get search queries and trends: Displays historical keyword trending and search volume statistics.
- Forecasts click and cost Performance: Provides performance estimations for specific keyword lists based on typical bidding and the budget.
Keyword Filters
Suppose you’re having trouble pushing the boundaries for keywords or finding those that are appropriate for your business. In that case, the Keyword Planner can assist anyone in exploring new terms and words that potential clients employ when they search for relevant businesses.
- Place: Provides facts and trends on search volume based on a selected geographical position or category.
- Language: Provides search volume and trend statistics for a specified language. This might be especially beneficial if the website has various language versions or pages.
- Search Network: Involves determining the source of the given data. The default data source is Google, but you may also select Google and Google Search Partners.
- Negative Keywords: Remove any terms or combinations that individuals do not want to appear in their search results. For example, if businesses don’t want to reach anything containing the words “discount” or “freebies,” insert such limits here.
